Happy Kwanzaa from Enslow Publishers!

WISHING EVERYONE, WHO CELEBRATES, A HAPPY KWANZAA!

Merry Christmas and Happy New Year!

Enslow wishes everyone a Merry Christmas and a Happy New Year!

Our offices will be closed until January 2, 2013.

Kwanzaa Craft

Kwanzaa is a family holiday that lasts from December 26 to January 1. Dr. Maulana Karenga, a professor, and his friends created Kwanzaa in 1966. They wanted African Americans to have a special holiday to celebrate family and community.

Mkeka Craft 

The mkeka (m-KAY-kah) is the woven mat that decorates the Kwanzaa table. It is usually woven from straw or other natural fibers. Kwanzaa symbols such as the kinara, the seven candles, the unity cup, the ears of corn, and the basket of fruits and vegetables are placed on a mkeka.

What You Will Need

ruler
pencil
scissors
yellow construction paper
light-brown construction paper

What to Do

1. Use a ruler and pencil to draw lines that are 2 inches apart and 18 inches long on yellow construction
    paper. Use a ruler and pencil to draw lines that are 2 inches apart and 18 inches long on the light-brown
    construction paper.

2. Cut along the lines on both sheets of paper.

3. Weave all the strips of light-brown paper and all the strips of yellow paper together.

4. Glue all loose ends. Let dry.

Why Is It Winter? Experiment

We're not counting on the world ending today and neither is NASA. What we can count on is another winter solstice. Why is winter weather cold? What happens to plants in the winter? Where do animals go in the winter? What is hibernation? This book answers these questions and many more. There's even a simple experiment related to winter that will engage young readers and create a fun learning environment.

Experiment
You will need:

• 2 ice cubes
• 2 bowls or cups
• salt
• clock or watch

1. Put one ice cube in each bowl.

2. Pour some salt over one ice cube. Add nothing to the second ice cube.

3. Check the ice cubes every ten minutes. Which ice cube melts fastest? Can you guess why people put salt  

    on the streets and sidewalks in the winter?

Why Is It Winter? is from our Why Do We Have Winter? series for grades 1–2 is available from Enslow, Amazon, Barnes and Noble, or your preferred vendor.

Available with library binding and in paperback

Enslow Provides Hurricane Relief for Libraries

How do you spell relief? B-O-O-K-S. 

When Hurricane Sandy hit the east coast it caused devastation to many homes and businesses. There were school and public libraries that suffered losses as well.  This week we're packing up book donations to send to some of the libraries that need help rebuilding their book collections. We hope to hear that these libraries will be re-opening in the near future with shelves stocked with books. 

In the meantime, many librarians are temporarily sharing space with other districts or public libraries or they have been moved into trailers while repairs are taking place. Some librarians have been provided space to receive donations, while others must wait until repairs to their space are completed. 

If your school or public library needs assistance due to damage caused by the hurricane, please contact us at customerservice@enslow.com with "Hurricane Relief" in the subject line. 

Enslow Publishers Will Be Closed for the Holidays

Enslow Publishers will be closed from December 24, 2012 through January 1, 2013.  Enslow Publishers will re-open on January 2, 2013.

Happy Holidays!

Santa Joke of the Day!

What's green and white and red all over? An elf with sunburn!  This joke of the day is from Ho-Ho-Ho Christmas Jokes: To Tickle Your Funny Bone by author Amelia LaRoche. Published by Enslow Publishers, Inc.  http://www.enslow.com/displayitem.asp?type=1&item=4140#.UM-X4-Qmckg

Happy Birthday Carter G. Woodson

Happy Birthday Carter G. Woodson, born December 19, 1875. A great new biography, written by Patricia and Fredrick McKissack is perfect for elementary students. Today, because of the efforts of this one man, Black History Month is celebrated annually and African-American history is a well-respected field of study. Published by  Enslow Publishers, Inc .http://www.enslow.com/displayitem.asp?type=1&item=4133#.UM-er-Qmckg

Happy Anniversary New Jersey! Ratification Day

Happy Anniversary New Jersey, 3rd state to ratify the Constitution, Dec 18, 1787.  Try some fun crafts about New Jersey in Fun and Simple Mid-Atlantic State Crafts, created by author June Ponte, published by Enslow Publishers, Inc. http://www.enslow.com/displayitem.asp?type=1&item=2331#.UM-dJeQmckg

Happy Birthday Steven Spielberg December 18th

Happy Birthday to Steven Spielberg, born on December 18th. Read a great biography of the director, written by author Laura B. Edge, published by Enslow Publishers, Inc.

Santa Joke (of the day)

What do you get if Santa goes down a chimney when a fire is lit? A Crisp Kringle!  This joke of the day is from Ho-Ho-Ho Christmas Jokes: To Tickle Your Funny Bone by author Amelia LaRoche.   http://www.enslow.com/displayitem.asp?type=1&item=4140#.UM-X4-Qmckg

Christmas Jokes

Library ISBN 978-0-7660-4123-3

Thought we would give you a sneak peek into one of our new series for spring 2013. Ho-Ho-Ho Christmas Jokes to Tickle Your Funny Bone is part of our Funnier Bone Jokes series. Written for the upper elementary reader, these 48 page books contain jokes, limericks, tongue twisters, knock-knock jokes, and fun facts about Christmas.

Other holidays/celebrations included in the series are: April Fool's Day, Birthdays, Thanksgiving, Valentine's Day, and Halloween. All of these titles are available directly from Enslow Publishers, Inc., or from your preferred vendor.

Looking for Easy Christmas Crafts?

Randel McGee specializes in paper crafts. 

Watch Randel McGee's how-to video to create an easy Christmas craft from our Paper Crafts for Christmas book. This book is written in simple language with step-by-step instructions and photos illustrating each step. Patterns for the crafts are also included.

Available in library binding and paperback.

Two Enslow Titles Make the 2012 SB&F Best List!

We're jumping for joy! The 2012 SB&F Best List contains a collection of all the highly recommended books and media resources reviewed by SB&F (Science Books & Films) this year and we're excited to have not one, but TWO books make the list this year.

The first book is Recycle: Green Science Projects for a Sustainable Planet from our Team Green Science Projects series. Author, Robert Gardner guides young readers through experiments that show how waste harms the environment and how to limit their impact. Projects that employ the scientific method are sure to engage and excite young minds.

Perfect for science fair projects!

The second book is Don't Let the Barber Pull Your Teeth: Could You Survive Medieval Medicine? by Carmen Bredeson from our Ye Yucky Middle Ages series illustrated by Gerald Kelley. This book also received a two-starred review! For a free educator's guide for this book, click here.

An easy read with vibrant illustrations! Great for reluctant readers.

Congratulations to everyone!

Enslow's "Poison Dart Frogs Up Close" In NY State 3rd Grade Common Core Lesson Plans

Engageny.org, a website created and maintained by the New York State Department of Education, released its Common Core-related curriculum for the state's elementary schools. Included in the Grade 3 Language Arts curriculum is the Enslow title Poison Dart Frogs Up Close. Author Carmen Bredeson's 24-page book features exceptional full-color photos of the deadly amphibians as well as a well-written, Guided Reading Level "K" text.

The curriculum, created by Expeditionary Learning, states that Poison Dart Frogs Up Close should be used as a "full text in hand." Click here for detailed information about the Expeditionary Learning lesson plan that includes the Enslow book.

Poison Dart Frogs Up Close is available in paperback or in a library-bound edition directly from Enslow Publishers or via your preferred vendor. Enslow's list price for the paperback is $6.95. The library edition is available from Enslow directly for $15.95; that price represents a 25% school/library discount from Enslow's list price.

Christmas Joke of the Day!

Question: What's red and white and red and white and red and white? 

Answer: Santa rolling down a hill! Author Ameilia LaRoche has fun with corny, funny and silly jokes in Ho-Ho-Ho Christmas Jokes to Tickle Your Funny Bone! from our new Funnier Bone Joke series.

Emily Dickinson poem on her birthday

Born on this day in 1830, Emily Dickinson would leave a legacy of almost 1,800 poems and many letters. Her grandfather, Samuel Fowler Dickinson, founded Amherst College in Massachusetts. Emily was born in a house in Amherst, called the Homestead. Emily spent much of her adult life in that house.

Considered one of the most important poets in American literature, Dickinson expressed a dark pessimism, which reflected the alienation of many American intellectuals after the Civil War. She was also known for being very private, which only made the public more fascinated with her personal life.

Below is one of her poems, written about nature:

Nature is what we see,
The Hill, the Afternoon—
Squirrel, Eclipse, the Bumble-bee
Nay—Nature is Heaven.

Nature is what we hear,
The Bobolink, the Sea—
Thunder, the Cricket—
Nay—Nature is Harmony.

Nature is what we know
But have no art to say,
So impotent our wisdom is
To Her simplicity.

The Cost of Making eBooks (Part 1)

Navigating the eBook Highway 

The Cost of Making eBooks (Part 1)

 

Hi. I’m the Digital Production Developer at Enslow Publishers. My name is Kurt Weber and I’ve been asked to write up a series of blog entries about the more technical side of eBooks. I'll do my best to not bore you, but I have that affect when I try to talk technical. Or talk anything, really. My position didn't exist before the company’s decision to make eBooks some time ago and it's been an evolutionary process. Prior to this, I spent 10 years as a graphic designer on the Production Department staff.  Using desktop software, I was responsible for creating the page and cover layouts of our printed books. Now I am responsible for taking those same layouts and getting them converted into a friendly, eBook format that can be read anywhere in the world.

Since I began this journey well over a year ago, eBooks have broken into the mainstream. As eReader devices become more common, more people are discovering the merits of reading an electronic book. Those same people are just venturing out into the eBook marketplace and many are suffering sticker shock. In that time, I’ve been hearing the same question over and over again, “Why do eBooks cost so much?” Or, more to the point, “Why isn’t every single eBook dirt cheap? There’s no paper, no printing, no warehouse, no trucking, no physical costs at all, so why would an eBook ever be more expensive than a printed book? It’s just an electronic file, like an e-mail, right?”

It is true that there is no physical inventory to deal with, but there are physical expenses. After all, an eBook is still a physical object, albeit a digital one. I’ll go into those physical expenses more a bit later, but just because an eBook can’t be put in a store window or gift wrapped, doesn’t mean that it didn’t take time, effort, and money to create and deliver it to you, the reader.  Just because an eBook is an electronic file that CAN be e-mailed around the world in a flash, doesn’t mean that is how we get it to you. Not to get off topic too much, but your email has costs, too. Maybe not to you, but Google, Yahoo, and Microsoft, or more accurately, their advertisers, are paying for your ‘free-mail.’ 

One idea that my decade of print experience has reinforced, is that it takes a lot of people to make a book. Any book. (Before you jump up and say, “Self-Publish!” please replace the word ‘people’ with the word ‘time’ in the previous statement and any further reference to ‘people’ and ‘staff’ mentioned below.) That reality check will answer the first question:



Since an eBook is always hidden in your reading device,
it's easy to forget about the hidden costs to make it!



Q: Why do eBooks cost so much? (I won’t go into actual dollar figures, but for some relative perspective, see this detailed two-part article.)

A: It takes a lot of people to make an eBook! Many of the same people who spend time making a printed book and getting it to market are now spending time making the eBook and getting it to market.

Before I dissect the issue, let’s assume that the book has already been written and even printed, but is now just being converted into a digital version. That will exclude the normal costs of author advances, editing, fact-checking, proof reading, photo research, securing photos and/or artwork, etc. So my example is really just addressing the argument, “If the printed book is already done and paid for, the only thing left to do is click SEND!” If only.

Let’s take the producers of the actual eBook file:

1. There is processing staff that track down and prepare the existing layout files for conversion.
2. There is production staff who take the existing layout file and translate it into HTML, XHTML, or XML code, and generate an EPUB file. There are automated programs that do this, but they have often been described as ‘meat-grinders.’ Get the idea?
3. There is proofing staff that check for errors, line by line. Yes, we do proofread our eBooks because things do get lost or mixed up in the conversion! They also proof the code.
4. Revise, revise, revise.

Already, you can see that a good number of people are involved in making the ‘physical’ eBook. All of this staffing and processing cost time. And as the old adage claims, Time=Money. (Yes, you self-publishers know what I'm talking about now!) I haven’t even gone into the hardware needs for processing and storing all of this digital information. I’ll save that for my next entry.

"The United States at War" Titles Now Available as eBooks!

We are excited to announce that our series "The United States at War" has now been added to our growing list of eBooks. They can be purchased from all of your favorite eBook retailers including:

Amazon

Barnes and Noble

Apple

Kobo

Library editions of "The United States at War" series are available from Enslow Publishers or your preferred vendor.

This series provides an interesting look at American wars through well-researched text, vivid color and black-and-white photographs, and detailed maps. Young readers will not only learn about the important battles and military leaders, but what life was like on the home front for women and children, and the legacy these wars have today.

To learn more about "The United States at War" series click.here.

Historical Fiction Adventures: eBooks Available!

Every book in Enslow's award winning "Historical Fiction Adventures" series is now available as an eBook!  "Historical Fiction Adventures" are high-interest, factually accurate short novels about important or infamous events in history.  With engaging writing and an extensive section of non-fiction backmatter, each book in "Historical Fiction Adventures" is great for personal or supplemental reading.

You can find "Historical Fiction Adventures" at all of your favorite eBook retailers:

Amazon
Barnes & Noble
Apple
Kobo

Library and Paperback editions of all "Historical Fiction Adventures" are available from Enslow Publishers or your preferred vendor.